Zillow.com Substantially Expands For-Sale Listings

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RISMEDIA, July 23, 2008-Real estate Web site Zillow.com has announced a broad expansion in the number of for-sale listings on the site, bringing the total number of live listings to nearly three million today. Consumers visiting Zillow have seen a sixfold increase in the number of listings since the start of this year, due to rapid growth in the Zillow® Listings Feeds Program, whereby brokerages can market their listings on Zillow, for free, via a bulk feed. Since the launch of this program, Zillow has sent millions of visits from interested home buyers to the Web sites of partner brokerages.In addition, buyers searching homes and neighborhoods on Zillow have more options in the types of homes for sale they can find. Buyers can now sort their searches by categories - including homes with upcoming open houses, new construction, foreclosures, homes for sale by owner (FSBO) and Make Me Move homes. Buyers can also narrow their searches by type of listing, such as land for sale, single or multi-family homes, manufactured homes or condos and co-ops.

“We’re incredibly pleased at the scope of new industry partners involved in our Listings Feeds program, and the resulting breadth of homes for sale and brokerages that buyers are able to find on our site today,” said Jorrit Van der Meulen, vice president of partner relations at Zillow.

Partners recently joining include major national brands such as Better Homes and Gardens® Real Estate, CENTURY 21®, Coldwell Banker®, ERA®, Sotheby’s International Realty®, and Prudential. Additionally, the Zillow Listings Feeds program includes independent brokerages, such as RE/MAX Indiana, First Team Real Estate, Michael Saunders, and Intero Real Estate.

“As one of the earliest adopters to the Zillow Listings Feeds program, our brands, listings and Web sites have benefitted from an increase in exposure and traffic since we began syndicating to Zillow,” said Craig Cuyar, SVP and CIO for the Realogy Franchise Group, and Zillow Advisory Board member.

For more information on Zillow Listings Feeds, visit www.zillowfeeds.com.

RISMedia welcomes your questions and comments. Send your e-mail to: realestatemagazinefeedback@rismedia.com.

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