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| Sponsored by Century 21 |
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| First Impressions Make the Sale |
| The National Association of REALTORS® attributes half of all home sales to curb appeal. |
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| How to Generate Viable Offers and Start a Bidding War |
| By Nesa Grider |
Instinctively, I know those of us listing and selling properties will benefit from the encouraging news in the media about the recovering housing market because it reassures potential buyers that the time to buy is now. But as Oprah Winfrey often asks her guests: What do you know for sure? What I know for sure is that converting a recovering market into individual home sales has far more to do with how we market ourselves as real estate professionals and the creative ways we generate positive attention to our listings, than it does with good news in the media. Consider these ...
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