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topStories Tuesday, December 26, 2023
Team Tactics: Leveraging Social Media as a Strategy
Social media is an important piece of a real estate professional’s marketing strategy in today’s modern technological era. While every agent should be leveraging social media in their marketing plan, teams should also be using social media to build their business, name recognition and reputation...
How Americans Feel About a Potential Housing-Market Crash

The housing market has been teetering on the edge of a crash amidst a plethora of challenges, and consumers have begun to take notice on how much risk...
Op-Ed: Buying or Selling a Home May Become More Difficult

I’m concerned about the negative impact these misrepresentations—and ultimately the verdict for the plaintiffs—could have on homebuyers and sellers across America...
Home Envy ‘Rampant’ Among Younger Generations

“Home envy” is stronger among generations Z and Y. The survey shows responses from 1,386 Americans aged 46 or younger...
The 10 Most Popular Metros for Gen Z Homebuyers

As of 2022, adult Gen Zers (ages 18-25) account for 14.91% of potential homebuyers across the nation’s 50 largest metros...
Unlocking the Potential of Gen Z in Real Estate: The Zoomers Are Here
The world is changing and so is the face of the real estate industry. As we navigate the ever-evolving landscape of business, it’s essential to adapt and prepare for the next generation of real estate professionals. Enter Generation Z, often referred to as Zoomers...
Builder Confidence Rises Amid Positive Economic Signs
Foreclosure Activity Sees Decline in November
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