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Is It Time for a Marketing Plan Makeover?
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In last month's column, we talked about how generational characteristics can inform your marketing messaging. Now we want to know: When was the last time you tried a new marketing tactic? If it's been a while since you took a critical look at your marketing plan and added something new to the mix...
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Rents in most American cities continue to rise slightly each month, but are not duplicating the rapid escalation rates exhibited in 2021, according to a new report from Yardi® Matrix. But given ongoing gains, Yardi® has revised its end-of-year projections upwards for most markets...
