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Sponsored by Quicken Loans |
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How to Ask for Referrals to Build Your Business |
By Sherri Johnson, CEO & Founder, Sherri Johnson Coaching & Consulting |
It is so much easier to get repeat business and referral business from the people you already know than to try and find new business opportunities. It is also less expensive, and the returns are so much higher! One of the most important topics agents can discuss is referrals. They are the lifeblood of most agents' and brokers' businesses, so you need to have a strategy to make them happen. Two simple points of guidance are to purposefully choose who you speak with, and to have an effective script that will generate more referrals. Who to Ask: If you are in a conversation about real estate, you can always ask for referrals, no matter who you are speaking with. ...
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