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| Sponsored by Quicken Loans |
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| The 4 Best Types of Digital Advertising and When to Use Them |
| Commentary by Lauren Maloney |
While real estate will always be a relationship business, the nature of those relationships is becoming increasingly more "digital." In fact, the National Association of REALTORS® (NAR) claims that 44 percent of recent buyers looked online at properties for sale, while only 17 percent first contacted a real estate agent. Getting in front of that prospect with digital advertising during the home search period gives real estate professionals a huge advantage. Placing ads online can be arduous, but when done well, it can change a business ...
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