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| Sponsored by Pillar to Post |
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| 3 Tips to Navigate Facebook‘s New Changes |
| By Patty McNease, Vice President of Brand Marketing for Homes.com |
After receiving a large amount of backlash over their privacy scandal, Facebook has been working to regain the trust of their users. Their latest announcement seems to be tailored to this goal, and, while it is positive news for users, it may not be as well received by businesses. Facebook announced the introduction of a "Clear History" tool that allows users to delete or limit off-site activity that advertisers use for their targeted ad campaigns. This means that if you're targeting users who are searching for homes in your area, they can opt out of seeing your ads. To make sure that you're still using your advertising power in the best way, here are three tips to help you navigate this change: 1. Focus on Content. While targeted ads are an easy way ...
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(TNS)—Q: I loaned a family member some money to renovate his house. He has not repaid me yet but says he will pay me back over the next few years.
