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topStories Friday, May 31, 2019
     
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Houseplants for a Healthier Home
3 Tips to Navigate Facebook's New Changes
By Patty McNease, Vice President of Brand Marketing for Homes.com
After receiving a large amount of backlash over their privacy scandal, Facebook has been working to regain the trust of their users. Their latest announcement seems to be tailored to this goal, and, while it is positive news for users, it may not be as well received by businesses. Facebook announced the introduction of a "Clear History" tool that allows users to delete or limit off-site activity that advertisers use for their targeted ad campaigns. This means that if you're targeting users who are searching for homes in your area, they can opt out of seeing your ads. To make sure that you're still using your advertising power in the best way, here are three tips to help you navigate this change: 1. Focus on Content. While targeted ads are an easy way ...
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articles
Face It, You’re Piling Leads Into a Leaking Sales Funnel and That's Not Okay
Everyone knows how important it is to get leads, but all of the hard work and investment... READ MORE >
RISMedia Releases 'Ultimate Team Guide'
RISMedia, the leader in real estate news and information, has released a new... READ MORE >
In an Opposite Turn, Pending Home Sales Underwhelm
In an about-face from March, April's pending home sales slid 1.5 percent, according to the... READ MORE >
Leveraging the Transformative Potential of Blockchain Technology
Samuel Proctor, chief executive officer at Genesis Block, co-founded his company in... READ MORE >

Homespun
Real Estate Q&A: How Do I Get Back Money I Loaned to a Relative for House Renovation?
By Gary M. Singer
(TNS)—Q: I loaned a family member some money to renovate his house. He has not repaid me yet but says he will pay me back over the next few years.
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Boosted by Job Wins, Consumer Confidence Rises

Case-Shiller: Home Prices (Positively) Wilt

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