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topStories Friday, May 17, 2019
     
Sponsored by Century 21
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Choosing the Right Mattress
Finding That Perfect Untapped and Fun Niche
By Joe Sesso, Author and National Speaker for Homes.com
Niche marketing is a focused, targetable marketing practice of reaching a group of people based on a shared trait, need, or interest. This can be anything from millennials, to single parents to wine lovers, and each month we’ll add a new niche below to help you learn to identify, target, and market to different niches to attract buyers and sellers with specific needs. At first, many agents are reluctant to position themselves as a specialist for fear of limiting their earning potential, but in reality, targeting a broad audience takes far more time and resources than most agents are able to allocate to their marketing efforts, so choosing a dedicated niche makes sense. In addition to helping you differentiate your services from other real estate agents, you can build ...
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articles
4 Ways to Authentically Give Back
According to the National Association of REALTORS® (NAR), millennials make up 36... READ MORE >
Are You Posting on Social Media With Purpose?
Thinking about posting a new listing on Facebook? If you're simply posting the same... READ MORE >
iBuyer Markets: Picked and Priced Strategically
With Zillow flexing its muscle this week and brands like Keller Williams after a piece of... READ MORE >
What Luxury Buyers Expect From You
It's no surprise that luxury buyers have high expectations. Rising to the occasion and... READ MORE >

Homespun
7 Ways to Improve Your Credit Score
By Kendall Little
(TNS)—The journey to improving your credit score is a marathon, not a sprint.
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articles
Realtors® Midyear Forecast: Home Sales Expected to be Stronger

Realogy Named to Fortune 500 List for 6th Consecutive Year

CENTURY 21 Ace Realty Named CENTURY 21 Art Bartlett 2100 Cup Award Winner

Greater Bergen Association of REALTORS® is Helping to Enhance Glen Rock with the Creation of the Glen Rock Dog Park

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