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| How to Set Up and Use a CRM |
| By Joe Sesso, Author, National Speaker for Homes.com |
When you first starting thinking of the idea to join a career in real estate, you probably didn't know the amount of information that you would have to learn. One thing that may have been difficult to learn, and may have come to overtake your life as an agent, are acronyms. You probably never thought that you would have to learn acronyms such as MLS, IDK, NAR, and so much more. Each of these acronyms is extremely important for running an effective real estate business, but there is one acronym that is underrated but probably the most important to your business: CRM. CRM stands for Customer Relationship Management, and it's the system that helps you turn a lead into a client and a client into a referral source. ...
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Selling a home often means getting a home inspection; in fact, only 5 percent of home purchases go through without a thorough check.
