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topStories Monday, December 17, 2018
Sponsored by RE/MAX
Which Bathroom Upgrades Have the Highest ROI?
Why 3D Is a Buzzkill
Commentary by Lauren Maloney
All industries can fall victim to bad marketing trends, and, unfortunately, the real estate sector hasn't been spared. We all remember QR code yard signs, warped 360-degree panoramas and the cheesy Ken Burns effect. Through it all, quality real estate photography has triumphed over the short-term lure of novelty technologies. From now archaic newspaper ads to modern social media spots, there's been one constant in real estate marketing: professional photography. Regardless of the introduction of new technology, photography will continue to find success. Though real estate is a notoriously slow industry to adopt new technologies, there's growing interest in interactive home tours. ...
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3 Benefits of Implementing Automation Into Your Firm‘s New Year‘s Marketing Strategy
By introducing automation to your firm, you and your agents will reclaim lost time... READ MORE >
3 Simple Ways to Get out of a Real Estate Rut
Some of the best real estate agents in the business today know how important it can be... READ MORE >
Agents and Brokers: Here‘s What You Need to Know Ahead of Tax Season
Tax season is right around the corner, and with the changes introduced last year in the... READ MORE >
Empowering Agents in 2019
Despite a considerable amount of buzz this year about disruptors in the industry involving... READ MORE >

The Gift Your Kids Will Thank You for Later
By Susan Tompor
(TNS)—Looking for a clever way to give money—something beyond shoving cash in an envelope—remains a fun challenge during the holidays.
NRT Appoints Jamie Duran President of Coldwell Banker Residential Brokerage in Southern California

Rocket Mortgage Classic Flash Sale Happening Now Through December 23

Coldwell Banker Advantage Launches Voice-Activated Real Estate Search

United Country Real Estate Celebrates 90th Anniversary of National Catalog


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