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| Power Teams: Creating Leverage Can Cut Both Ways |
| By Cleve Gaddis |
Leverage is a buzzword that's often too casually used. We're told to create leverage by adding administrative staff, buying online leads, hiring buyer's agents and many other activities, all of which can transform an agent's business into the envy of others; however, creating leverage by adding additional expense can also cause a business to fail. So how do you ensure you get the upside of creating leverage and avoid the downside? Below are a few suggestions: Set expectations at the outset. Don't be that agent who hires an administrative assistant only to regret it six months later. Set very clear expectations before anyone is hired. How much will this position cost? ...
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Where are buyers flocking to? According to realtor.com®'s fourth annual Hottest ZIP Codes in America list—which analyzes 32,000 ZIP codes
