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topStories Friday, June 22, 2018
     
Sponsored by Century 21
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Home Improvement Envy: It's a Thing
More Facebook Comments Equals Better Exposure
By Patty McNease, Director of Marketing, Homes.com
Facebook has algorithms that determine which posts show up in a person's newsfeed—criteria which have made it harder and harder for businesses to show up organically. One way you can boost your exposure is by getting engagement on your posts. For years, Facebook "likes" were social media gold. Now it's all about comments. The problem with that is, while likes aren't worth much to businesses, most people are happy to click the like button and move on, especially now that they can express feelings like love, anger or sadness with the like button. Asking followers to comment and share your post won't do much good, either. Facebook penalizes posts that explicitly ask for likes and comments. So what can you do? ...
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articles
Client Social Hour: Get a Lead by Lunch
Although you may be busy closing deals this spring and summer, lead generation... READ MORE >
Fueled by Homebuyers up North, Florida Luxury Markets Sing
There is ceaseless demand for homes in the lowest price tier—but there is also a... READ MORE >
Boost Referrals and Support Your Clients
Mario Gonzalez is no stranger to real estate success. A broker partner with... READ MORE >
City Households on Par With Suburbs: ULI
With employment opportunities, options for transportation and walkability... READ MORE >

Homespun
Real Estate Insights: What You Need to Know About Buying a Second Home
By Joy Bender
What better way to invest your money than snatching up your dream vacation home? If you think you're ready to purchase a second home
READ MORE >
articles
HomeSmart International Releases Updated RealSmart Agent Software

Orlando Brokerage Affiliates With Century 21 Real Estate

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