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| Sponsored by Pillar to Post |
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| Staying Top-of-Mind With Clients During the Holidays |
| By Patty McNease, Director of Marketing for Homes.com |
For many buyers, the holidays take priority over the home search, creating a seasonal slowdown. However, in 2017, existing-home sales show that January and March were the top two producing months (year to date), leaving us to wonder if clients are waiting for a fresh start to their search. This seasonal slowdown presents REALTORS® the perfect opportunity to seek out new ways to stay top-of-mind, and start the new year on the right track when buyers are ready to continue their search. A Season's Greeting: A simple gesture is all it takes to win over buyers during the holidays. A great way to stay top-of-mind is by utilizing a tried-and-true method of sending a smile: the holiday card. ...
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