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topStories Friday, August 04, 2017
     
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Why it may be Time to go Gray
Stop Ignoring Video Marketing: Tips on How to Leverage
By Patty McNease, Director of Marketing for Homes.com
It's not just cat videos the public is going crazy over; it's all videos, including real estate videos. Marki Lemons-Ryhal, REALTOR®, teacher, social media expert and Facebook Live video host, swears by live video. "By the end of 2017, 74 percent of all content viewed online will be in the form of a video," she says. Lemons-Ryhal doesn't just comment on the video phenomena; she's mastered it. She opened her first real estate company in 2003, and a year later had sold over 60 units and jumped to the top 10 percent of REALTORS® in Chicago, in large part due to her mastery of social media. ...
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articles
Report: High Rents Worsening Homelessness
High rents are worsening homelessness in major cities across the country, especially where homelessness is already... READ MORE >
Spotlight on Online Leads: Minimal Spend, Exponential Sales
In the following interview, Kristin Morley, REALTOR® with Rodeo Realty in Los Angeles, Calif., discusses... READ MORE >
How to Create Compelling Property Listing Descriptions That Generate Sales
Real estate is known for being one of the most competitive fields. As an agent, you'll need to write a listing description that... READ MORE >
Mortgage Rates Hang On
Mortgage rates hung on this week, making virtually no movement from the week prior, according to Freddie Mac's recently released... READ MORE >

Homespun
Real Estate Q&A: What Happens When the Home You're Buying Can't Get Insurance Coverage?
(TNS)—Q: We are buying a home and had a "four-point" inspection done for the homeowner's insurance. The insurer declined to cover the house due to the brand of the electrical panel fuse box. What gives?
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articles
Apartment Rents Rise in July

Early Registration Ends Soon for RESO Fall Conference

Halstead Real Estate Acquires Madeleine Realty

 

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