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| Sponsored by Quicken Loans |
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| Buyer Mastery Through Buyer Consultation |
| By Rick Geha |
Random conversations with buyers that have no direction or order can be helpful, although in most cases are not. Let's be honest: Most agents currently working with buyers are not prepared with a specific buyer consultation, or something they know by heart that can be done repeatedly. A well-prepared buyer consultation must flow. Its main pieces include: Intro, Rapport-Building, Wants and Needs, Next Steps, FAQs. The intro is your welcome, an important step that will allow you to get to know prospective buyers as people first. Make sure you come prepared with a packet of information related to yourself, your team and your area (or the area they're interested in), in addition to a brochure ...
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