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| Creating the Ultimate Buyer Experience |
| By Verl Workman |
Whether you work with both buyers and sellers or focus strictly on buyers, you want to provide the ultimate experience for your clients. The reality is, consumers view their experiences working with real estate agents quite a bit differently. In fact, in surveys, consumers generally rate real estate agents below car salespeople and attorneys—barely above those who work for the federal government. Why is that? The key to success in this business is to stop believing it's okay to deliver the minimum level of service clients expect to allow us to get paid at the closing. Our goal should be to blow the client away when it comes to showcasing how great it is to work with an agent. ...
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(TNS)—Tempted by that offer for a new credit card with an interest-free grace period? Don't succumb to the first attractive zero percent interest
