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| Sponsored by Quicken Loans |
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| How to Make Difficult Clients Happy |
| By Joe Sesso, National Speaker for Homes.com |
Human emotions play a significant role in the home-buying and -selling process. Sellers may feel excited to be moving into a new home; however, at the same time, they may feel remorse and sadness for leaving family memories behind. Homebuyers may be overwhelmed with wonder and glee to start a new life, but worried and cautious about the responsibilities of owning a home. As a real estate professional, you work in the service industry and deal with these types of emotions every day. Luckily for you, many clients are happy and thrilled to start their new life—but that isn't always the case. Difficult clients are part of the business, but with a few tips, you can turn a hardship ...
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