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topStories Tuesday, March 28, 2017
Sponsored by RE/MAX
When to Negotiate on the Price of a Home
The AI Combining Automated Marketing, Lead Gen and Smart Data
By Rich Swier,
Ask any real estate agent what their No. 1 goal for any given day is, and they'll candidly tell you listing appointments. Work it back a bit, and you can get to the root of their drive: the lead itself. Never before have leads been more of a commodity than in 2017. With the saturation of online marketing communities, the mass influx of borderless, digitally-savvy agents and homeowners bouncing all over the country to ride the job market out, it's the perfect storm for what could otherwise be chaos…were it not for smart data. Smart data is the organized result of all that digital traffic and noise we generate as consumers. ...
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NAGLREP: Celebrating 10 Years and Counting
The National Association of Gay and Lesbian Real Estate Professionals (NAGLREP) will celebrate its 10th anniversary during June's LGBT Pride Month. As I look back, I am... READ MORE >
Simple Steps to Building ROI From Your Listing Exposure
When training in real estate, there is one missed item that stands out to me with several offices and agents, and that's the inability to track any return on investment from listing... READ MORE >
Pete Galbraith: A Recruiting-Focused Growth Strategy
In the late '90s, Pete Galbraith got an invite to come work at his father's real estate firms. Today, he is the president of Coldwell Banker Select Tulsa. "What I love most about this... READ MORE >
Power Teams: Reaching Operational Excellence
One of the most urgent business problems a company can face is a lack of operational excellence. defines operational excellence as "a philosophy... READ MORE >

6 Things Every Homeowner Should Know About Property Taxes
By Michael Keenan
(TNS)—You might not have factored in property taxes when planning to buy your dream home, but the cost of homeownership goes beyond your mortgage payment. It's important to discover how your property tax bill works—once you know how it's calculated, you can challenge it
Better Homes and Gardens Real Estate Names Top-Producing Company of 2016

Coldwell Banker Debuts 'Somebody to Love' Ad to High Ratings

ERA Real Estate Names South Carolina Brokerage Community Leadership Company of the Year

CFPB Proposes Amendment to Equal Credit Opportunity Act

Freddie Mac Automates Assessments, Expanding Credit for First-Time Homebuyers



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