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| Sponsored by Quicken Loans |
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| Facebook Ads Made Easy – Part 4: Creating Ads and Reviewing Your Insights |
| By Patty McNease, Director of Marketing for Homes.com |
When telling a story, you want to create a message that resonates with audiences. Consider this an essential part of creating ads within your Facebook campaign, but instead of telling a story with words, tell it with images. As a real estate pro, you should understand the power of online marketing: According to the NAR 2016 Profile of Home Buyers and Sellers, 51 percent of homebuyers found their home online. Buyers don't want to read descriptions; they want to see images and imagine themselves living in the home. That is exactly the type of technique you'll need to implement in your Facebook ads. ...
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Never underestimate the value of a pretty face…on your home or a client's home. A curbside facelift is money well-spent, whether prepping to sell your house, increasing its equity value, or just for your own pleasure. These new ideas and trends should get your creative juices flowing.
