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topStories Friday, February 03, 2017
     
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How to Evaluate Information You Read Online
Facebook Ads Made Easy – Part 2: Campaign Creation
By Patty McNease, Director of Marketing for Homes.com
How many times has an advertisement caught your eye as you scrolled through post after post on Facebook or Instagram? You glanced at it for a few seconds, or—even better—you click through to their website to learn more about the company, product, or brand. Social-savvy companies know that advertising on Facebook is a great way to connect with new consumers to generate leads, and with Facebook offering a variety of targeted capabilities for its ad users, this is exactly the type of advertising strategy you need to implement in 2017. In Part 2 of "Facebook Ads Made Easy," we will focus on campaign creation along with a step-by-step guide on how to set up your first campaign. ...
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articles
No Stopping: Just a Few Years In, Career-Changing Broker Barrels toward 1,000 Sales
In the following interview, Robert Slack, broker/owner of Robert Slack Fine Homes in Ocala, Fla., discusses his journey from broke used car salesman to booming real estate... READ MORE >
NAR: Disconnect Between Homebuyer Aspirations and Realities
Eight out of 10 non-homeowners recently surveyed by the National Association of REALTORS® (NAR) identify owning a home as part of the American Dream.... READ MORE >
It‘s Good to Be a Seller: Sales See Highest Profits Since 2007
It's a good time to be a seller. Home sellers in 2016 saw the highest profits since 2007, averaging a 21 percent gain, or $38,206, according to ATTOM Data Solutions'... READ MORE >
Mortgage Rates Mirror Fed Decision
Mortgage rates on average remained unchanged this week, according to Freddie Mac's Primary Mortgage Market Survey® (PMMS®), mirroring the Federal Reserve's decision... READ MORE >

Homespun
Buying a Pool Table for That New Remodel? Check Out This Spacing Guide First
Pool tables are often a fixture of basement remodeling; they're a great way for children and adults to enjoy their time. However, installing these tables may not be as easy as one would think. Imagine finishing your basement remodel and realizing your spacing is off and you don't have enough room to play.
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articles
ERA Real Estate Enters Coachella Valley with New Affiliation

Realogy to Develop Integrated Learning Institute for Agent, Broker Productivity

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