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topStories Thursday, December 15, 2016
     
Sponsored by Quicken Loans
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How to Choose the Right Lender
Slipping Buyer Enthusiasm to Give Way to Modest Home Sales in 2017
Enthusiasm among homebuyers has slipped in light of lacking affordability and steadily rising mortgage rates, a disposition expected to give way to a modest gain in existing-home sales in 2017, according to the National Association of REALTORS® (NAR) fourth quarter Housing Opportunities and Market Experience (HOME) survey. Though 78 percent of the homeowners surveyed believe now is a good time to buy a home, just 57 percent of renters agreed—a decline from 60 percent in September and 68 percent one year ago. Existing-home sales are expected to inch up 2 percent to 5.52 million next year, up from 2016's expected 5.42 million. ...
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articles
In the Age of the Selfie, Why the 'You First' Approach Stands Out
What Exactly Is the "You First" Approach? Completely agent-centric, a "You First" approach lets agents know their real estate firm is more of a family than a company.... READ MORE >
Education Insider: What Is the Difference between Owned, Earned and Paid Media?
The difference between owned, earned and paid media is an important distinction which should be understood by every real estate professional hoping to make a digital impact and generate... READ MORE >
Win Digital Marketing for Real Estate with Ads, Not Just SEO
Winning the search engine optimization (SEO) game is growing ever more challenging for real estate professionals. You could pay for results, but you'll still end up below the best players.... READ MORE >
How to Network on Social Media
Strong client relationships and word-of-mouth marketing have long been recognized as keys to success and growth in the real estate industry. In fact, much of the initial appeal... READ MORE >

Homespun
Helpware: Another Way to Turn the Lights On
By Harold Glicken
(TNS)—In the developing world of smart home devices, there are several that will light up your life. A few months ago, I settled on one of them, the Insteon package of electrical plugs and switches, to set up lighting zones in my house. Most smart home products turn lights and other devices on and off at different times
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articles
Fed Votes to Raise Rates: What's Next for Housing?

Bill Scavone Named President and COO of Weichert Real Estate Affiliates, Inc.

Las Vegas Brokerage Affiliates with Century 21 Real Estate

Trulia: Starter Home Inventory Sorely Constrained

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